Social, Video, Mobile for Internal Communications - West
Seattle | May 16 - 18
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Thursday, May 18 • 10:10am - 10:45am
We’re Not What You’d Expect: Modernizing Government For The New Millennium
Port of Portland

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A 125-year-old organization can’t maintain a modern appearance without a little freshening up. For the Port of Portland, a quasquicentennial was the perfect motivation to check on perceptions – internally and externally – of the Port as an employer of choice.


After engagement surveys and new employee focus groups, Corporate Communications and Human Resources teamed up to draft a brand promise and create:


  • A social media-friendly recognition tool
  • A modernized careers website
  • Launch activities for both that involved employees visually and verbally
  • PROPS (Peer Recognition of Port Staff) real time employee recognition and rewards

You will learn how we used a network of “site champions” to build excitement and exceeded the first month’s 80% activation goal with a rate of 88% in just two weeks.

Lise Harwin APR, Internal Communications Manager

Port of Portland

avatar for Lise Harwin

Lise Harwin

Internal Communications Manager, Port of Portland
For the last 17 years, Lise Harwin made a career in media relations — pitching organizational stories ranging from life-saving at a Level 1 trauma hospital to life-affirming at the American Red Cross to life-changing in higher education. Now, for the first time, she’s turned her... Read More →

Thursday May 18, 2017 10:10am - 10:45am PDT
Arctic Club Seattle, a DoubleTree by Hilton Hotel